The "Department of Commerce & Management" at Poddar International College organized an engaging classroom activity on “Applied Learning through PESTLE Analysis of Indian & Global Brands” for BBA Semester-III students under the guidance of Ms. Charushi Jain. The activity conducted on 23rd, 24th, 25th September & 4th October 2025, which allowed students to analyze brands like Amul, Bisleri, Nykaa, Reliance Jio, Zudio, Meesho, Cadbury, Dream11, Boat, Bikaji, Fevicol, Tencent Games, and more through PESTLE Analysis.

Students gained practical exposure to environmental scanning, enhanced their analytical, research, and decision-making skills, and developed insights into global business environments, ethics, and sustainability. The activity also strengthened teamwork, presentation, and communication skills, reflecting Poddar’s commitment to experiential and industry-relevant learning.