Poddar Business School, Jaipur: Bridging Theory and Practice with Real-World Case Studies

Poddar Business School, Jaipur, is a top-tier institution offering management programs such as MBA and BBA, where students are prepared for the complexities of the global business world. Known for its innovative teaching methods, the school emphasizes the importance of applying theoretical knowledge to real-world business challenges. This is made possible through the guidance of expert faculty members like Ms. Charushi Jain.

Ms. Jain, a faculty mentor in subjects like International Business and Retail Management, believes in a case-study-driven approach to teaching. One of the key case studies she uses to enrich her students' learning experience is the analysis of the "Reasons behind Tupperware's Failure." This case study allows students to critically explore the rise and fall of a globally recognized brand that once dominated the home products market but struggled in adapting to modern retail strategies.

Through the lens of Tupperware’s downfall, Ms. Jain teaches students the importance of understanding international markets, adapting business models to changing consumer behaviors, and staying relevant in a highly competitive retail environment. Students delve into topics like shifting market trends, ineffective distribution channels, lack of innovation, and failure to connect with a new generation of consumers.

This approach enables students to develop a deeper understanding of key concepts in both international business and retail management, including market expansion, product adaptation, and strategic positioning. By analyzing real-world business failures, they gain practical insights into the challenges of operating in dynamic global markets, preparing them to make informed decisions in their future careers.